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Choose to Lose – techniques of negotiation

Negotiation and Conflict

Conflict is a fact of life. In theory we negotiate in order to avoid conflict, but is that really the case?

Think for a few minutes about how you view the link between conflict and negotiation. Are the two mutually exclusive? Is conflict a part of negotiation or does conflict come about because negotiation fails? Is negotiation the alternative to conflict? Does conflict only come about because when we dont negotiate?